Liftoff(Vungle)Liftoff(Vungle)

Marketplace Quality: the Mobile Partner Advantage

By Brand Marketing·2025年10月14日·5 分钟阅读

摘要

Marketplace Quality的核心在于高质量的广告供应并非偶然,而是源于直接集成、严格审核、独立验证及持续监控。移动端专属供应合作伙伴(如VX)将程序化规模与移动专业经验相结合,确保每次曝光都经过验证、透明且建立信任。

VX的移动应用广告供应100%通过SDK直接集成,无转售商、无跳转,每次曝光均来自直接合作伙伴。其OM SDK覆盖率达99%,支持独立可见性验证;已注册TCF 2.2以符合全球隐私法规;并获得MRC认证及app-ads.txt合规,确保市场透明度。同时,VX对10万+应用中的发布商进行严格审核,涵盖全球93%的顶级游戏。

在安全防护方面,VX对每次曝光进行多层审核。应用本身已通过App Store和Google Play的严格审查,相比开放网络更安全,VX在此基础上进一步增强防护。其供应包含全球高收入移动游戏IP,这些IP受到精心管理且高度重视品牌完整性。

对高端品牌而言,广告市场质量建立在深度之上。选择拥有移动应用供应专长的合作伙伴,能让品牌对获得透明、可验证且持续受保护的广告供应充满信心。

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