Summary
In the first quarter of 2025, the iOS insurance app market in Romania displayed diverse performances. NN Direct from NN Asigurari de Viata S.A. had fluctuating downloads, starting at 1.1K in early January and peaking at nearly 2K by month's end, with stable weekly active users around 42K.
Reasig - asigurări, suport 7/7 began with a high of 1.3K weekly downloads but declined to about 672 by quarter's end. Allianz-Tiriac showed steady growth, with downloads rising from 377 to 554 and active users increasing from 6.5K to over 7K. Signal Care Assistant had modest numbers, starting at 59 downloads and peaking at 367 mid-January, remaining relatively stable.
Drum Bun - RCA, Rovinietă, ITP maintained consistent weekly downloads around 200, with a slight dip at the end of March.
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