SensorTowerTwitch Hit 22 Million Installs Globally in Q1 2021, Up 62% Year-Over-Year
Summary
Twitch's mobile app continued strong growth in early 2021 after a record 2020. In Q1 2021, it reached 22 million installs, up 62% from 13.6 million in Q1 2020. The pandemic drove surges in March 2020, and full-year 2020 installs hit 80.6 million, up 134% YoY.
The US remained the largest market with 17.6 million installs in 2020 (+91% YoY) and 5 million in Q1 2021 (+61%). India saw the most growth, with 2.2 million installs in 2020 (+588%) and 280,000 in Q1 2021 (+146%). Monthly active users on mobile also grew 69% from March 2020 to March 2021, indicating sustained user engagement even as the pandemic continues.
These trends highlight shifting consumer habits toward live streaming on mobile.
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