SensorTowerTikTok Generates Record 113 Million Downloads in February, Nearing 2 Billion Lifetime Installs
Summary
In February 2020, TikTok achieved record-breaking performance with approximately 113 million downloads worldwide, a 96% year-over-year increase. India remained the top market with 46.6 million installs, though its share declined, indicating global expansion. Brazil saw explosive growth of 992.6% Y/Y.
Revenue reached $50.4 million, up 784% Y/Y, driven primarily by China (91% of revenue). The app generated $49.6 million from the App Store and $871,000 from Google Play. Lifetime downloads are nearly 1.9 billion, and lifetime user spending exceeds $330 million.
TikTok's success stems from its ability to attract young audiences and generate revenue through virtual gifts and coins.
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