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Moloco appoints Ned Samuelson as new Global Head of Business, Moloco Commerce Media

By Pat Copeland·May 11, 2025·3 min read

Summary

Ned Samuelson has joined Moloco as Global Head of Business, Moloco Commerce Media, to lead global growth and expand the retail business. With a 12-year career at Criteo, he served as Managing Director, Growth US and VP of North America Sales, managing a $500M+ existing business and a $70M+ new business team. He partnered with major brands including Bed Bath & Beyond, Macy’s, Dick’s Sporting Goods, Puma, Foot Locker, and Booking.com.

At Moloco, he will oversee teams in business development, customer experience, strategy, and operations. Moloco Commerce Media offers a high-performance AI platform for retailers and marketplaces to build their own advertising businesses. The platform has achieved a 10x growth in managed ad spend over the past two years and serves over 100,000 advertisers globally, recently activating 10,000 in a single day.

Notable partnerships include Wayfair, Musinsa, and Demaecan. Ned, a Duke University graduate and former professional tennis player, expressed excitement about Moloco's people, product, and performance, emphasizing the cutting-edge machine learning and focus on real business results.

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