Meet Ask Advisor, your new AI-powered collaborator

Google is advancing its family of AI agents across Google Ads, Google Analytics, and Google Marketing Platform by introducing Ask Advisor, a unified experience that connects these agents. Currently in beta for English-language accounts, Ask Advisor serves as an always-on collaborator and problem solver, orchestrating expert agents across Google products to offer proactive, personalized recommendations that save time and help achieve business goals. For instance, users can say "find new customers for my hair care products," and Ask Advisor will automatically pull product details from Merchant Center to set up a new campaign in Google Ads, taking the user from idea to launch in just a few clicks.

Additionally, it eliminates the need to visit multiple platforms by surfacing insights from both Google Ads and Google Analytics, understanding original goals, explaining what worked, and recommending next steps. This makes advanced data-driven insights accessible to everyone, regardless of their expertise level, allowing marketers to focus on big-picture thinking. New features are rolling out in the coming months.